OTOP is occurred during the Thailand economic have problems.

Government has provided the One Tambon One Product project each community has to use local knowledge to develop products.
They'll promote and support local development process to create a strong self-reliant communities. People involved in revenue by bringing in resources. Local knowledge to develop a product and service quality and value-added features is required to a Market.
Products does not imply the product alone, but a process of thought. Including services Maintenance of natural resources and environmental conservation treatment Thai wisdom, travel, art and Culture Festival to build on local knowledge. Sharing learning to become a product quality point of sale features known. Spread throughout the country and around the world.